Artificial Intelligence - Google AdWords Bidding

By using DataRobot automated machine learning to build models from past marketing and sales activity that predict the sales volume attributable to each individual AdWord, it's easy to determine the optimal price to bid to achieve your target ROI while simultaneously avoiding losing the word to a competitor. Building auction models that can capture complex and changing human behavior is incredibly difficult and time-consuming, but the DataRobot platform can find the most accurate model with just one click.

Adidas Data Preparation & Visualization

Infotopics worked with Adidas teams in different regions and business units to drive digitalization in sales and marketing.

Reebok Net Promotor Score

Infotopics worked with global Reebok teams on deploying NPS (net promotor score) rapidly through their business.

Univar Sales & Marketing Reporting

Infotopics worked with Univar to a standard sales and marketing reporting structure and anchor it into theira CRM system.

Döhler Global Management Reporting

Infotopics worked with Döhler to digitize their global executive and senior management reporting.

LDM Business Scan

Infotopics worked with LDM on a complete business scan, ranging from price management to working capital management.